The Brief: Van Heusen has a range of ‘Bespoke’ suits that are custom tailored.
The Idea: There are a few popular and very distinctive suits worn by heroes… like Spiderman, Superman, Batman. These custom-made suits put them many cuts above the ordinary. Exactly like a ‘Bespoke’ suit from Van Heusen. These heroes’ suits placed amidst regular suits certainly catch the eye and prompt curiosity which is the opening for the salesman to pitch the ‘Bespoke’ range of suits right when the customer is in the buying mode.
The Idea: There are a few popular and very distinctive suits worn by heroes… like Spiderman, Superman, Batman. These custom-made suits put them many cuts above the ordinary. Exactly like a ‘Bespoke’ suit from Van Heusen. These heroes’ suits placed amidst regular suits certainly catch the eye and prompt curiosity which is the opening for the salesman to pitch the ‘Bespoke’ range of suits right when the customer is in the buying mode.
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